ABOUT
At El Viejo Zapatero in Alicante, we have always believed in the beauty of independent commerce and the craftsmanship of shoemaking. Our passion lies in revitalizing the concept of a neighborhood shoe repair shop, breaking away from the typical small, neglected establishment and infusing it with the glamour it deserves. Welcome to a new era of repair workshops, where our motto is simple: nobody pampers your shoes like we do.
Cleanliness, expertise, and professionalism are the cornerstones of our trade. When our customers entrust us with their beloved footwear, we treat them as precious gems, as if they were in a spa for shoes. Each pair is meticulously organized, cleaned, and displayed as if it were for sale. Our mantra is clear: our customers are royalty, and in return, they make us feel like kings.
In 2014, we were honored with the Friendly Commerce award, a popular vote that positioned us among the top establishments in the city. Since then, we have maintained our reputation thanks to the word-of-mouth recommendations from our loyal customers. We introduced Metatarsal Bars to our city, the star product of our workshop, which has become a resounding success. These bars provide comfort for the soles of your feet, allowing you to wear heels without pain. And the best part? They are invisible and do not modify your shoes.
With 18 years of experience and successfully overcoming a pandemic, we stand as a testament to our resilience. During the challenging times, we offered free pickup and delivery services for our customers, ensuring everyone’s safety during confinement. This gesture was deeply appreciated by our clientele, and together, we navigated through the period of lockdown.
El Viejo Zapatero is not just a store; it’s a part of our city, a neighborhood gem that brings proximity and a sense of community. We take pride in serving our customers and exceeding their expectations every step of the way.
En 2014, nos alzamos con el premio de Comercio Amable, un premio de votación popular que nos posicionó en la cima del comercio de la ciudad. Y así nos hemos mantenido, gracias al boca a boca de nuestros clientes. Trajimos a nuestra ciudad las barras metatarsianas, el producto estrella de nuestro taller, y ha sido todo un éxito. Proporcionan comodidad en la planta del pie para poder llevar tacones sin dolor, y lo más importante: son invisibles y no modifican el calzado.
Con 18 años de experiencia y una pandemia superada, contamos con la confianza de nuestros clientes. Durante ese período, nuestro taller ofreció de forma gratuita la recogida y entrega del calzado para que todos pudiéramos estar confinados el mayor tiempo posible. Esta acción fue agradecida por nuestra clientela y afortunadamente pudimos superar juntos el período de confinamiento.
El Viejo Zapatero es más que una tienda, es parte de nuestra ciudad, una joya del barrio que brinda cercanía y un sentido de comunidad. Nos enorgullece servir a nuestros clientes y superar sus expectativas en cada paso del camino.
SHOE CHRONICLES
